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About us

50+ Sparkleers. One delivery culture.

A boutique data and AI consultancy with engineering teams across Belgium and Estonia, senior, Microsoft-first, and built to stay with you from kickoff through delivery and into support.

Our mission

We want people and organisations to sparkle.

Before someone makes a good decision, they reach an insight. Before that insight, there is a spark. That is where the name comes from: we want to be that spark for the organisations we work with. Read the full story →

Sparkle was founded in 2017 with one belief: data should make work easier, not harder. Easier for the analyst who needs the right number now, easier for the executive who needs to trust it, and easier for the engineer who has to keep it running.

We don't ship slide decks. We ship working solutions on Microsoft Fabric, Power BI, Azure AI Foundry and the Power Platform. With a senior team that stays with you from kickoff through delivery and into support.

Part of the Cronos Group, we deliver across Belgium and Estonia. Because the best engineers don't all live in the same city.

On strategy

Companies don't fail at data strategy because they pick the wrong tools. They fail because no one decided what 'good' looks like. Our first session is always: define what success measures, then we'll talk about platforms.

Kristof Van de LoockManaging Partner Sparkle
Kristof Van de Loock, Managing Partner Sparkle
Sparkleers working together at the 2026 offsite in Meldert
Our core values

Three values, written before we hit ten people, still load-bearing at fifty.

★

Enthusiasm

We pick projects that energise the team and clients that want to move. Curiosity outranks credentials.

◐

Humility

The customer knows their business better than we ever will. We listen first, push back honestly, and own our mistakes when they happen.

∞

Teamwork

No silent handovers. No lone heroes. Every project pairs senior engineers with the customer team, so knowledge stays where the work lives.

The Sparkle team

50+ Sparkleers. One company. Many stories.

The Sparkle team at the 2026 offsite in Meldert
The leadership team

Five partners with the same way of working we built together.

Kristof Van de Loock

Kristof Van de Loock

Founder & Managing Partner Sparkle
Pieter Jansen

Pieter Jansen

Managing Partner Sparkle Estonia
Alain Goossens

Alain Goossens

Managing Partner Sparkle Belgium · AI, GenAI & Agentic AI
Jean-Pierre Van Loo

Jean-Pierre Van Loo

Managing Partner Sparkle Belgium · AI, GenAI & Agentic AI
Christof Steyaert

Christof Steyaert

Managing Partner Sparkle Belgium · Data Platform, Analytics & Governance
Our local HQ offices

Where you will find us.

No nearshoring middlemen. No regional second-tier. Senior engineers in every location.

Flanders · HQ

Leuven, Belgium

Grauwmeer 1
3001 Leuven, Belgium

Wallonia

Louvain-La-Neuve, Belgium

Chemin du Cyclotron 6
1348 Louvain-La-Neuve, Belgium

Estonia

Tallinn, Estonia

Telliskivi tn 57
10412 Tallinn, Estonia
sparklesolutions.ee

Got a messy data problem? Let's look at it together.

30 minutes with one of our senior engineers. You bring the messy reality. We come prepared. No slide deck, no qualifying gauntlet.

Microsoft Solution PartnerData & AI · Azure
Cronos GroupPart of 9,000+ network
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